Articulating the use of innovative space engineering in high-tech data storage.
Visual & PRODUCT Design
Lyteloop have perfected a photonic method of data storage, which puts data in a state of perpetual motion - in space. Using satellites. They needed a clear way to explain their proprietary method, befitting the cutting edge technology, and help to design the products themselves
We used a combination of approaches akin to product design - working with blueprints, 3D modeling, animation, and graphics - it was space tech, after all
Taking inspiration from their innovative products we transalated them illuminated patterns bringing life to the brand.
Lyteloop didn't just have a core technology to articulate, we had to enable them to differentiate between their product range to help potential customers with purchasing and solution decision making.