Making a Precision Medicine consultancy stand out from the crowd
Decibio were continuing to grow in the precision medicine consultancy field as subject specialists playing an active part in the community. In a consultancy field that was often dry, and driven by heavy documents full of data, was there a way to showcase their modern approach, making them stand out without diminishing their authority.
Taking inspiration from Decibio's research, data sets and their areas of specialism, we designed branding assets that were visually enticing, but wouldn't become dated as soon as the next generation of research tools hit the market.
Compared to the Mckinseys and Bain & Cos of the consulting world, Decibio will remain a smaller fish, so as the first touch point for many potential customers their website had to clearly showcase their attributes as well as their authority and depth of practices. Clean, clear, and specifically focused on Precision Medicine.
Decibio produce a large amount of content of various types across their reports, articles, blog posts and editorial. This content need to be created by a number of different team members. The priority for the Webflow build was to create an easy to use component system and CMS that could be accessed and updated by team members with a variety of levels of experience and technical knowledge.